Gratitude World Record Waitlist — Retention Made Simple
Retention Made Simple presents

We're applying for a Guinness World Record for gratitude.

Our application is under official review right now. The moment it's approved, we'll set a date, and hundreds of us will get on one Zoom call to write a handwritten note of gratitude at the exact same moment. Join the waitlist so you're the first to know.

Status Application Under Review
Target Window Fall 2026
Platform Live on Zoom
Join the Waitlist Free to join the waitlist. We'll email you the moment a date is confirmed.

Why we're doing this

Appreciation is our whole business. Let's prove it on a world stage.

At Retention Made Simple, we've always believed appreciation changes everything — it's the middle pillar of everything we build for our clients, right alongside onboarding and feedback. We're taking that belief further than we ever have.

Our application is under official review right now. The moment we hear back and a date is set, the waitlist knows first — before anyone else.

"Gratitude is the powerhouse of creating any life you want — one choice at a time."

— SAM Morrison Wilson, Founder, Retention Made Simple

One way to join, for now

Add your name to the waitlist. That's it.

Once our Guinness World Records application is approved, we'll confirm a date and open registration, including a free way to participate and optional ways to give. For now, joining the waitlist is the only step, and it's free.

Giving back

This won't just be about the record.

Once we're approved and registration opens, this attempt will also raise money for The Brooklynn Miller Foundation. 100% of every dollar raised, minus card processing fees, will go directly to them. We're covering the cost of every gift ourselves, so your generosity goes further.

Some of our incredible RMS clients and referral partners have already offered to match donations dollar for dollar once giving opens. 💜

The Brooklynn Miller Foundation

Honoring Brooklynn's light & legacy

  • Bringing hope to children fighting cancer
  • Care packages for kids in treatment
  • Toy drives & family support
  • Based in Jarrell, Texas

How it works

Four simple steps to being part of history.

1

Join the waitlist

Add your name and email below. Takes less than a minute, and it's free.

2

We hear back

Guinness World Records reviews our application and confirms the record is a go.

3

We announce the date

You'll be the first to get the date, time, and Zoom link once everything's confirmed.

4

We write, together

Grab a pen and paper and write your note of gratitude alongside hundreds of others.

Ready when you are

Be the first to know when we're approved.

Add your name below and we'll email you the moment our Guinness World Records application is confirmed and a date is set.

FAQ

Frequently asked questions.

Is this a real Guinness World Records attempt?
Yes. We've submitted an official application to Guinness World Records for a new record title. It's currently under review, and this page will be updated the moment we hear back.
Why can't I register for the event yet?
Because the record title itself hasn't been officially approved yet, we're not opening registration or setting a date until it is. Joining the waitlist guarantees you'll be first in line the moment it's confirmed.
Will it cost anything to join the waitlist?
No. Joining the waitlist is completely free and simply means we'll email you with updates.
Will there be a free way to participate?
Yes. Once registration opens, writing with us and being counted toward the record will be free. There will also be optional ways to give that include a gift from With So Much Gratitude.
Where will the money go?
100% of every dollar raised, minus standard card processing fees, will go directly to The Brooklynn Miller Foundation. We're personally covering the cost of every mailed gift, so your gift goes as far as possible.
Will this happen on a specific date?
We're hoping for a date this fall, but it depends on how quickly our application is approved. Waitlist members will be the first to know as soon as it's confirmed.
Can businesses or groups sponsor the event?
Yes! We're already lining up RMS clients and referral partners to match donations dollar for dollar once giving opens. Email [email protected] if you'd like to be a matching sponsor.